Ken Kesey s One Flew Over The Cuckoo s Nest - 1641 Words

The 1960s was a decade that saw Americans experiment with mind-altering drugs, and test the limits of societal norms and behaviors with respect to what is acceptable and what is not acceptable. As part of Ken Kesey’s participation with drug experimentation, as well as time spent working at a California mental health facility, Ken Kesey formed the basis for his novel, One Flew Over the Cuckoo’s Nest, published in 1962. The book was enormously popular, selling nine million copies, especially after the award-winning movie released in 1975. Even in the face of all this success, many school districts have voted to ban this book from their curricula. The reasons for removal have been numerous, but can be summed up by one Ohio school, which said that the book â€Å"glorifies criminal activity, has a tendency to corrupt juveniles, and contains descriptions of bestiality, bizarre violence, and torture, dismemberment, death, and human elimination (Baldassarro).† Altho ugh the book contains scenes of brutality and abuse to patients, as well as racist, profane, and vulgar language, which could be disturbing to some, One Flew Over the Cuckoo’s Nest should be kept in high school curriculum because it questions society’s definition of insanity and shows the importance of expressing one’s sexuality in a healthy and responsible way. The book is set in a mental hospital and is narrated by Chief Bromden, a Native American who has repetitive fits of schizophrenia. The ward is run by theShow MoreRelatedOne Flew Over The Cuckoo s Nest By Ken Kesey1534 Words   |  7 PagesThe portrayal of women and minorities in the novel One Flew Over the Cuckoo’s Nest by Ken Kesey, shows readers the opinions of a majority of the population during the 1960s in which women in power were ridiculed. The book’s antagonist Nurse Ratched is presented as machine-like, and robotic. This shows how author Ken Kesey dehumanizes women who are in powe r, and decides to take away all their feminine qualities when they are in power because to Kesey it simply doesn t make sense that a female can beRead MoreOne Flew Over The Cuckoo s Nest By Ken Kesey1925 Words   |  8 PagesPatient: Bromden, Chief For many years in modern history, what occurred in mental institutions were not well known and discussed about widely. One book that actually brought the reality of what happens inside mental institutions to public attention was the book entitled â€Å"One Flew Over The Cuckoo’s Nest† written by Ken Kesey. The book shows the lives of the people residing in an Oregon mental asylum through the perspective of the patient named Chief Bromden. In the book, it isn’t stated exactly whatRead MoreOne Flew Over The Cuckoo s Nest By Ken Kesey1860 Words   |  8 PagesThe book titled, â€Å"One Flew Over the Cuckoo’s Nest† written by Ken Kesey is what I chose to read and evaluate. Before I go any further, it is important to share some of Kesey’s background in order to better understand why he wrote this book. After receiving his bachelor’s degree, Kesey ended up at Stanford University in a creative writing program. During his time at Stanford, he volunteered himself to be in an experimental drug program where he was used to test the different effects of the drugs atRead MoreKen Kesey s One Flew Over The Cuckoo s Nest1629 Words   |  7 Pages1962, Ken Kesey’s One Flew Over The Cuckoo’s Nest is a timeless classic. This novel has been subject to analysis through many different literary lenses: feminist, Marxist, and of course, psychoanalytic. One Flew Over The Cuckoo’s Nest provides a plethora of evidence when it comes to using the psychoanalytic lens. The lens in question deals with the teaching of Sigmund Freud. When reading this novel, the audience sees quite clearly that the world of psychology plays an impactful role in One Flew OverRead MoreOne Flew Over The Cuckoo s Nest By Ken Kesey1332 Words   |  6 Pagesboth a bully or that one individual that we simply didn t need to be around or even anybody they knew. Additionally, every person has had that one character they favored, for sticking up for themselves and declaring what they wanted, even though it intended sure punishment. In One Flew Over the Cuckoo s Nest by author Ken Kesey, these attributes stick out in the story. A dialogue of the setting, theme, and character situations into the story will help one capture how ones’ feelings fall into lineRead MoreOne Flew Over The Cuckoo s Nest By Ken Kesey1579 Words   |  7 PagesIn the book One Flew Over the Cuckoo s Nest by Ken Kesey we are taken into the mind of a mental hospital patient who does not seem to cope well with reality. The whole book itself, revolves around the issue of either being sane or not. We are met with the thought of whether the narrator themselves are sane. But when it comes to our world today, we must ask ourselves how can we define someone as insane or sane? If if we can, who should be in charge of saying that they are? The first character thatRead MoreOne Flew Over The Cuckoo s Nest By Ken Kesey1873 Words   |  8 PagesThe novel I chose to read was entitled â€Å"One Flew Over The Cuckoo’s Nest† written by Ken Kesey. First off, It is important to provide some of Ken Kesey’s background in order to better understand why he wrote it. After receiving his bachelor’s degree, Kesey ended up at Stanford in a creative writing program. He ended up volunteering in an experimental drug program where he was used to test the different effects of the drugs at the Local Veterans Administration hospital. This was where he began toRead MoreKen Kesey s One Flew Over The Cuckoo s Nest1716 Words   |  7 PagesThe Geese in the Wolf’s Nest â€Å"The creatures outside looked from pig to man, and from man to pig, and from pig to man again; but already it was impossible to say which was which.† (Orwell). Although animals might only look like animals, they are symbols of deeper meanings. Throughout the fiction novel One Flew over the Cuckoo’s Nest, by Ken Kesey, many symbols/motifs are presented in the form of animals that represent characters. These animals give meaning to the story and illuminate the plot by givingRead MoreAnalysis Of One Flew Over The Cuckoo s Nest By Ken Kesey1622 Words   |  7 Pagesor someone. Leadership on the other hand, may be a tool used to overcome authority which is depicted when McMurphy is admitted into the ward and effectively changes the patient’s lives for the better. Throughout the novel, One Flew over the Cuckoo’s Nest, written by Ken Kesey, McMurphy’s leadership dominates Nurse Ratched’s authority due to his success in transforming the patie nts into better people from the second of his arrival and giving them the option to live a better life. McMurphy, a gamblerRead MoreAnalysis Of Ken Kesey s One Flew Over The Cuckoo s Nest2637 Words   |  11 Pages The Author and His/Her Times: Ken Kesey was born on September 17, 1935 and died on November 10, 2011 at age 66. Kesey was once arrested for possession of marijuana and a â€Å"faked suicide† and was put into prison for five years. He also had a lot of experimentation with psychoactive drugs, which could spark his interest in the human mind, which has a lot of influence on the novel, One Flew Over the Cuckoo’s Nest. The novel was put on The Times list of To honor Kesey after his death, there is a film

Color as a Symbol and Symbolism in Toni Morrisons...

Use of Color as a Symbol in Beloved In Beloved, Toni Morrison portrays the barbarity and cruelty of slavery. She emphasizes the African American’s desire for a new life as they try to escape their past while claiming their freedom and creating a sense of community. In Beloved, Much of the characters’ pain occurs as they reconstruct themselves, their families, and their communities after the devastation of slavery (Kubitschek 115). Throughout the novel, Morrison uses color to symbolically represent a life complete with happiness, freedom, and safety, as well as involvement in community and family. In many scenes, Morrison uses color to convey a characters desire for such a life; while, in other instances, Morrison†¦show more content†¦She did not experience independence, freedom, safety nor a sense of community when she was a slave. However, after she was sold, she searched for color, or the life that she had wanted. For, â€Å"she had never had time to see, let alone enjoy it before† (M orrison 201). Enjoying every color that she could, trying to compensate for the time wasted as a slave, Suggs retreated to her room and concentrated on color. It â€Å"took her a long time to finish with blue, then yellow then green† (Morrison 201). Making explicit the absence of color while Suggs was a slave and then describing the way she relished the colors of her newly acquired freedom, Morrison conveys Suggs’s fulfillment of the life she had longed to have when she was a slave. Finally, as her life ended, Suggs was happy with the freedom, sense of community and family that she had achieved. Although Suggs lives this free-life for a period of time, eventually her family, community and sense of happiness fall apart. Before Suggs threw a party to celebrate her united family and new found happiness, she was venerated by the black community. Suggs was safe, free and thankful for her present life. After her celebration feast, when â€Å"Sethe was in jail with h er nursing baby...[and] her sons were holding hands in the yard, terrified of letting go,† Baby Suggs â€Å"just up and quit† (Morrison 177). Her life was fallingShow MoreRelatedToni Morrisons Beloved - Symbol and Symbolism of Color Essay977 Words   |  4 Pages The symbolic Use of Color in Belovednbsp;nbsp; In the novel, Beloved, Toni Morrison uses color to show the reactions of some of the main characters. Color represents many things in the book. Freedom is an example because once the slaves were free, they noticed the beautiful colors all over. They see that the world is not just black and white and two different races, there are many beautiful things that were unnoticed. When Baby Suggs was free, she was able to spread happiness and joy to theRead MoreRacism And Discrimination On African Americans1210 Words   |  5 Pagesher frequent use of symbolism.2 In The Bluest Eye, an extremely important symbol is blue eyes (Crayton 73). Blue eyes are used to symbolize racially based beauty standards and the power associated with whiteness (â€Å"Bluest† LitCharts). In the novel, society believes that if a person does not have white skin, he or she is not beautiful. Pecola Breedlove falls victim to this widespread belief and longs to possess blue eyes. In her world, blue eyes are far more than a simple eye color. They are beauty.Read More The Importance of Color in Toni Morrisons Beloved Essay1886 Words   |  8 PagesThe Importance of Color in Toni Morrisons Beloved      Ã‚  Ã‚  Ã‚   Toni Morrisons Beloved - a novel that addresses the cruelties that result from slavery.   Morrison depicts the African Americans quest for a new life while showing the difficult task of escaping the past.   The African American simply wants to claim freedom and create a sense of community.   In Beloved, the characters suffer not from slavery itself, but as a result of slavery - that is to say the pain occurs as they reconstruct themselvesRead MoreLiterary Elements Of Maya Angelou1976 Words   |  8 PagesAngelou and Toni Morrison Maya Angelou was born on April 4, 1928, in St. Louis, Missouri. She was a writer and civil rights activist best known for her 1969 memoir, â€Å"I Know Why the Caged Bird Sings.† As a young child Angelou witnessed her parents’ divorce and she and her brother were sent to live with their grandmother in Stamps, Arkansas. While in Arkansas, she constantly experienced racism and discrimination, and she was able to translate the emotions that she felt, into her works. Toni MorrisonRead MoreAnalysis Of Toni Morrison s Beloved1200 Words   |  5 Pages â€Å"We’ve all got both light and dark inside of us. What matters is the part we choose to act on (Sirius Black) †. Toni Morrison’s novel Beloved dedicates her novel to the 60 million and more exposed to the darkness within the people set out to hurt them. The novel depicts how cruelty leads ex-slaves to make irrational decisions and shape the people they are at the end . The cruelty inflicted on one including but not limited to slavery causes a chain reaction of hatred, pain and suffering and theRead MoreAnalysis Of Toni Morrison s Beloved1200 Words   |  5 Pagesâ€Å"We’ve all got both light and dark inside of us. What matters is the part we choose to act on (Sirius Black) †. Toni Morrison’s novel Beloved dedicates her novel to the 60 million and more exposed to the darkness within the people set out to hurt them. The novel depicts how cruelty leads ex-slaves to make irrational decisions and shape the people they are at the end . The cruelty inflicted on one including but not limited to slavery causes a chain reaction of hatred, pain and suffering and the cycleRead MoreEssay on The Song of Solomon2983 Words   |  12 Pages Book Title Song of Solomon Author Toni Morrison Summary The first black boy ever born in Mercy Hospital in a town in Michigan comes into the world the day after an insurance agent named Robert Smith kills himself by trying to â€Å"fly† from the roof of the hospital across Lake Superior. The boys mother, Ruth, nurses him until he is eight or nine years old, thus earning him the ridiculous nickname Milkman. Milkman befriends an older boy named Guitar, visits his Aunt Pilate, and falls in love withRead MoreEudora Welty a Worn Path12166 Words   |  49 Pagesconversation, he refers to her as Granny, as the other characters do, all of whom are unwilling to look beyond Phoenixs age and see her as an individual. Phoenix Jackson Old Phoenix Jackson is the protagonist of the story. She is described in vivid colors, suggesting her lively nature: she wears a red rag in her hair and her skin is described as yellow, golden and copper. Her age is indicated by the way she moves—slowly, in small steps, with the assistance of a cane—and by the wrinkles on herRead MoreEudora Welty a Worn Path12173 Words   |  49 Pagesconversation, he refers to her as Granny, as the other characters do, all of whom are unwilling to look beyond Phoenixs age and see her as an individual. Phoenix Jackson Old Phoenix Jackson is the protagonist of the story. She is described in vivid colors, suggesting her lively nature: she wears a red rag in her hair and her skin is described as yellow, golden and copper. Her age is indicated by the way she moves—slowly, in small steps, with the assistance of a cane—and by the wrinkles on her

The Introduction Of The Environmental Legislation Accounting Essay Free Essays

string(50) " suitably to maximise societal public assistance\." Climate alteration has become a subject of intense public treatment in recent old ages. Scientists, authorities leaders, legislators, regulators, concerns, including insurance companies, investors, analysts and the populace at big have expressed heightened involvement in clime alteration. International agreements, and province and local Torahs and ordinances in the Australia reference concerns about the effects of nursery gas emanations on our environment, and international attempts to turn to the concerns on a planetary footing continueA ( Bacchus 2004 ) . We will write a custom essay sample on The Introduction Of The Environmental Legislation Accounting Essay or any similar topic only for you Order Now Due to these clime changes the environment protection act was introduced with the purpose of modulating against seting pollution into the air and H2O. These environmental protection Acts of the Apostless besides controls how waste is stored, collected, transported and treated. These meant that if the concern is caught fouling the environment, the authorities can publish mulcts and other controls ( Bennett 2005 ) . The major environmental ordinances that have been enacted in Australia include The National Pollutant Inventory ( NPI ) the National Greenhouse Energy Reporting act ( NGER ) and the Carbon Tax. The chief intent of this paper is to measure the possible effects of the debut of the environmental statute law utilizing the free-market and pro-regulatory attack to ordinance. The paper focuses on the accounting side in relation to these ordinances. There is besides the sentiment of the author sing whether he supports such ordinances † . The usage free-market attack to ordinance means the market without intercession by authoritiess, other than for the enforcement of contracts and ownership rights. A free-market attack is one in which all markets are unregulated by any parties other than the participants, and authorities plays a impersonal function. 2.0 Evaluate the possible effects of the debut of the environmental statute law utilizing the free-market and pro-regulatory attack to ordinance. Once federal action is deemed necessary to turn to an environmental job, policy shapers have a figure of options at their disposal to act upon pollution degrees. In make up one’s minding which attack to implement, policy shapers must be cognizant of restraints and restrictions of each attack in turn toing specific environmental jobs. It is of import to account for how political and information restraints, imperfect competition, or preexistent market deformations interact with assorted policy options ( Bennett, M 2005 ) . The debut of National Pollutant Inventory has lead to economic efficiency. It provides the community, industry and authorities with free information about substance emanations in Australia. It has emanation estimations for 93 toxic substances and the beginning and location of these emanations ( Gibbons 2012 ) . The socially optimum degree is determined by cut downing emanations until the benefit of slaking one more unit of pollution that is the fringy suspension benefit measured as a decrease in harm is equal to the cost of slaking one extra unit that is the fringy suspension cost. In the simplest instance, when each defiler chooses the degree at which to breathe harmonizing to this determination regulation that is produce at a degree at which the fringy suspension benefit is equal to the fringy suspension cost, an efficient aggregative degree of emanations is achieved when the cost of slaking one more unit of pollution is equal across all defilers. Any other degree of emanations wou ld ensue in a decrease in net benefits ( Bennett 2005 ) . National pollution stock list policy has besides lead to technological criterion. A engineering or design criterion, mandates the specific control engineerings or production procedures that an single pollution beginning must utilize to run into the emanations criterion. This type of standard constrains works behaviour by mandating how a beginning must run into the criterion, irrespective of whether such an action is cost-efficient. Technology criterions may be peculiarly utile in instances where the costs of emanations supervising are high but finding whether a peculiar engineering or production procedure has been put in topographic point to run into a criterion is comparatively easy ( Janek 2012 ) . However, since these types of criterions stipulate the suspension engineering required to cut down emanations, beginnings do non hold an inducement to put in more cost effectual methods of suspension or to research new and advanced suspension schemes or production procedures that are non permitted by ordinance. The debut of environmental legislative assembly in Australia lead to public presentation based criterion. A performance-based criterion requires that defilers run into a source-level emanations criterion, but allows a defiler to take among available methods to follow with the criterion. At times, the available methods are constrained by extra standards specified in a ordinance. Performance-based criterions that are engineering based do non stipulate a peculiar engineering, but instead see what is possible for available and low-cost engineering to accomplish when set uping a bound on emanations. In the instance of a performance-based criterion, the degree of flexibleness a beginning has in run intoing the criterion depends on whether the criterion specifies an emanation degree or emanation rate emanations per unit of end product or input. A criterion that specifies an emanation degree allows a beginning to take to implement an appropriate engineering, alter its input mix, or cut down end product to run into the criterion. An emanation rate, on the other manus, may be more restrictive depending on how it is defined. The flexibleness of performance-based criterions encourages houses to introduce to the extent that they allow houses to research cheaper ways to run into the criterion ; nevertheless, they by and large do non supply inducements for houses to cut down pollution beyond what is required to make conformity. For emanations that fall below the sum allowed under the criterion, the house faces a zero fringy suspension cost since the house is already in conformity It besides leads to be effectivity. The efficiency of a policy option differs from its cost-effectiveness. A policy is cost-efficient if it meets a given end at least cost, but cost effectivity does non embrace an rating of whether that end has been set suitably to maximise societal public assistance. You read "The Introduction Of The Environmental Legislation Accounting Essay" in category "Essay examples" All efficient policies are cost-efficient, but it is non needfully true that all cost-efficient policies are efficient. A policy is considered cost-efficient when fringy suspension costs are equal across all defilers. In other words, for any degree of entire suspension, each defiler has the same cost for their last unit abated. Many environmental ordinances in the Australia are normative in nature and are frequently referred to as command-and-control ordinances. A normative ordinance can be defined as a policy that prescribes how much pollution an single beginning or works is allowed to breathe and/or what types of control equipment it must utilize to run into such demands. Such a criterion is frequently defined in footings of a source-level emanations rate. Despite the debut of potentially more cost effectual methods for modulating emanations, this type of ordinance is still normally used and is sometimes statutorily required. It is about ever available as a â€Å" catcher † if other attacks do non accomplish desired pollution bounds. Because a normative criterion is normally defined in footings of an emanations rate, it does non straight command the aggregative emanation degree. In such instances, aggregative emanations will depend on the figure of defilers and the end product of each defiler. 3.0 Market based attack Market based attack create an inducement for the private sector to integrate pollution suspension into production or ingestion determinations and to introduce in such a manner as to continually seek for the least dearly-won method of suspension. Market-oriented attacks can differ from more traditional regulative methods in footings of economic efficiency or cost-effectiveness and the distribution of benefits and costs ( Dagwell 2007 ) . Because market-based attacks do non mandate that each defiler run into a given emanations standard, they typically allow houses more flexibleness than more traditional ordinances and capitalise on the heterogeneousness of suspension costs across defilers to cut down aggregative pollution expeditiously. Environmental economic experts by and large favor market-based policies because they tend to be least dearly-won, they place lower information load on the regulator, and they provide inducements for technological progresss. The debut of legislative assembly leads to crest and merchandise system. In a cap-and-trade system the authorities sets the degree of aggregative emanations, emanation allowances are distributed to defilers and a market is established in which allowances may be bought or sold. The monetary value of emanation allowances is allowed to change. Because different defilers incur different private suspension costs to command emanations, they are willing to pay different sums for allowances. Therefore, a cap-and-trade system allows defilers who face high fringy suspension costs to buy allowances from defilers with low fringy suspension costs, alternatively of put ining expensive pollution control equipment or utilizing more dearly-won inputs. Cap-and-trade systems besides differ from command-and-control ordinances in that they aim to restrict the aggregative emanation degree over a conformity period instead than set up an emanations rate. If the cap is set suitably, so the equilibrium monetary value of allowances, in theory, adjusts so that it equals the fringy external amendss from a unit of pollution. This equivalency implies that any outwardness associated with emanations is wholly internalized by the house. For defilers with fringy suspension costs greater than the allowance monetary value, the cheapest option is to buy extra units and go on to breathe. For defilers with fringy suspension costs less than the allowance monetary value, the cheapest option is to cut down emanations and sell their licenses. Allowances may besides be allocated to defilers harmonizing to a specified regulation. This represents a transportation from the authorities to polluting houses, some of which may happen that the value of allowances received exceeds the house ‘s aggregative suspension costs. The constitution of environment legislative assembly leads to debut of rate based trading system. Rather than set up an emanations cap, the regulative authorization under a rate-based trading plan, establishes a public presentation criterion or emanations rate. Beginnings with emanation rates below the public presentation criterion can gain credits and sell them to beginnings with emanation rates above the criterion. As with the other trading systems, beginnings able to better their emanations rate at low cost have an inducement to make so since they can sell the ensuing credits to those beginnings confronting higher costs of suspension. However, emanations may increase under these plans if beginnings increase their use or if new beginnings enter the market. Therefore, the modulating authorization may necessitate to sporadically enforce new rate criterions to accomplish and keep the coveted emanation mark, which in bend may take to uncertainness in the long term for the regulated beginnings. In add-on the constitution of legislative assembly leads to infliction of emanation revenue enhancements. Emissions revenue enhancements are exacted per unit of pollution emitted and bring on a defiler to take into history the external cost of its emanations. Under an emanations revenue enhancement, the defiler will slake emanations up to the point where the extra cost of slaking one more unit of pollution is equal to the revenue enhancement, and the revenue enhancement will ensue in an efficient result if it is set equal to the extra external harm caused by the last unit of pollution emitted. As an illustration of how an emanations revenue enhancement plants, suppose that emanations of a toxic substance are capable to an environmental charge based on the amendss the emanations cause. To avoid the emanations revenue enhancement, defilers find the cheapest manner to cut down pollution. This may affect a decrease in end product, a alteration in inputs to production, the installing of pollution control equipment, or a procedure alteration that prevents the creative activity of pollution. Polluters decide separately how much to command their emanations, based on the costs of control and the magnitude of the revenue enhancement ( Hoque 2005 ) . The polluting house reduces emanations to the point where the cost of cut downing one more unit of emanations is merely equal to the revenue enhancement per unit of emanations. For any staying emanations, the defiler prefers to pay the revenue enhancement instead than to slake farther. In add-on, the authorities earns gross that it may utilize to cut down other pollution or cut down other revenue enhancements, or may redistribute to finance other public services. While hard to implement in instances where there is temporal and/or spacial fluctuation in emanations, policy shapers can more closely come close the ambient impact of emanations by integrating accommodation factors for seasonal or day-to-day fluctuations or single transportation coefficients in the revenue enhancement. Economic efficiency can be defined as the maximization of societal public assistance. An efficient market is one that allows society to maximise the net present value of benefits: the difference between a watercourse of societal benefits and societal costs over clip ( Comisari 2011 ) . The efficient degree of production is referred to as Pareto optimal because there is no manner to rearrange production or reapportion goods in such a manner that person is better off without doing person else worse off in the procedure ( Burritt 2011 ) . Taxs and charges facilitate environmental betterments similar to those that result from marketable license systems. Rather than stipulating the entire measure of emanations, nevertheless, revenue enhancements, fees, and charges specify the effectual monetary value of breathing pollutants ( Burritt 2000 ) . Environment legislative assembly besides leads to environmental subsidies. Subsidies paid by the authorities to houses or consumers for per unit decreases in pollution create the same suspension inducements as emanation revenue enhancements or charges. If the authorities subsidizes the usage of a cleansing agent fuel or the purchase of a peculiar control engineering, houses will exchange from the dirtier fuel or put in the control engineering to cut down emanations up to the point where the private costs of control are equal to the subsidy. It is of import to maintain in head that an environmental subsidy is designed to rectify for an outwardness non already taken into history by houses when doing production determinations. Environment legislative assembly besides leads to environmental subsidies. Subsidies paid by the authorities to houses or consumers for per unit decreases in pollution create the same suspension inducements as emanation revenue enhancements or charges. If the authorities subsidizes the usage of a cleansing agent fuel or the purchase of a peculiar control engineering, houses will exchange from the dirtier fuel or put in the control engineering to cut down emanations up to the point where the private costs of control are equal to the subsidy. It is of import to maintain in head that an environmental subsidy is designed to rectify for an outwardness non already taken into history by houses when doing production determinations It is possible to minimise the entry and issue of houses ensuing from subsidies by redefining the subsidy as a partial refund of verified suspension costs, alternatively of specifying it as a per unit payment for emanations decreases relative to a baseline. Under this definition, the subsidy now merely relates to abatement costs incurred and does non switch the entire or mean cost curves, thereby go forthing the entry and issue determinations of houses unaffected ( Burritt 2011 ) . Environmental legislative assembly leads to tax- subsidy combination. Emission revenue enhancements and environmental subsidies can besides be combined to accomplish the same degree of suspension as achieved when the revenue enhancement and subsidy instruments are used individually. One illustration of this type of instrument is referred to as a sedimentation refund system in which the sedimentation operates as a revenue enhancement and the refund serves as a partly countervailing subsidy. As with the other market instruments already discussed, a deposit-refund system creates economic inducements to return a merchandise for reuse or proper disposal, or to utilize a peculiar input in production, provided that the sedimentation exceeds the private cost of returning the merchandise or shift inputs ( Burritt 2000 ) . Under the deposit-refund system, the sedimentation is applied to either end product or ingestion, under the given that all production procedures of the steadfast pollute or that all ingestion goods become waste. A refund is so provided to the extent that the house or consumer provides cogent evidence of the usage of a cleaner signifier of production or of proper disposal ( Burritt 2011 ) . Another consequence is information revelation. Necessitating revelation of environmental information has been progressively used as a method of environmental ordinance. Disclosure schemes are most likely to work when there is a nexus between the polluting house and affected parties such as consumers and workers ( Keil 2004 ) . Disclosure demands try to minimise inefficiencies in ordinance associated with asymmetric information, such as when a house has more and better information on what and how much it pollutes than is available to the authorities or the public. By roll uping and doing such information publically available, houses, authorities bureaus, and consumers can go better informed about the environmental and human wellness effects of their production and ingestion determinations ( Burritt 2000 ) . Another consequence of environmental legislative assembly is the debut of liability regulations. Liability regulations are legal tools of environmental policy that can be used by victims or the authorities to coerce defilers to pay for environmental amendss after they occur. Liability regulations can function as an inducement to defilers. To the extent that defilers are cognizant that they will be held apt before the polluting event occurs, they may minimise or forestall engagement in activities that inflict amendss on others. 4.0 Decision The environmental ends are achieved at a lower limit cost where consumers, manufacturers and authorities are being involved in the execution of the legislative assembly. These means that it is cost effectivity There is whole engagement of the execution of environmental legislative assembly due to the enterprise given to the manufacturer by the authorities for illustration Emission revenue enhancements and environmental subsidies. Emissions revenue enhancements are exacted per unit of pollution emitted and bring on a defiler to take into history the external cost of its emanations. There is besides the creative activity of the consciousness where by every party are cognizant of the punishment for the breach of the jurisprudence. Every participant is apt for non following the jurisprudence to the missive. These is achieved though the debut of liability regulations. Liability regulations are legal tools of environmental policy that can be used by victims or the authorities to coerce defilers to pay for environmental amendss after they occur Referencing List A Bacchus, Z 2004, Perspectives on Corporate Social Responsibility, Prentice Hall, New York, Bennett, M 2005, ImplementingA EnvironmentalA ManagementA Accounting Prentice Hall, New York, Burritt, R 2000, ContemporaryA Environmental Accounting: Issues, Concepts, Thomson Learning, South Melbourne. Burritt, R 2006, SustainabilityA AccountingA and Reporting, Thomson Learning, South Melbourne. Burritt, R 2011, Eco-Efficiency In Industry and Science: A Environmental ManagementA , Prentice Hall, New York, Comisari, PA 2011, integratedA Environmental, Thomson Learning, South Melbourne. Dagwell, R 2007 CorporateA AccountingA inA AustraliaA , Thomson Learning, South Melbourne. Edward gibbons, KA 2012 Biodiversity Monitoring inA AustraliaA Thomson Learning, South Melbourne. Hoque, Z 2005, Handbook of cost A ; managementA accounting, A Thomson Learning, South Melbourne. Janek, R 2012 Eco-Efficiency In Industry, Thomson Learning, South Melbourne. Janek, R 2010, Science: A Environmental Management, A John Wiley A ; Sons, New Jersey. Keil, IA 2004, EnvironmentalA ManagementA Accounting, John Wiley A ; Sons, New Jersey. Roger, L 2008, EnvironmentalA ManagementA AccountingA for Cleaner, Production, Prentice Hall, New York A Schaltegger, S 2003, EnvironmentalA ManagementA Accounting, Thomson Learning, South Melbourne. Wolters, J 2002, EnvironmentalA ManagementA Accounting: Informational, Prentice Hall, New York How to cite The Introduction Of The Environmental Legislation Accounting Essay, Essay examples

Modern Society Of Exploring The Anatomy †Myassignmenthelp.Com

Question: Discuss About The Modern Society Of Exploring The Anatomy? Answer: Introducation Catholic Social Thoughts (CST) is not only the catholic social thoughts by the higher authorities of Christian institution but also includes significant social thinking. The principles have existed for more than two thousand years but the first documented proof is dated back to 1891 (Catholicsocialteaching.org.uk, 2017). The nine principles of are interpreted and discussed below in contemporary social setting. Dignity of human Dignity of human serves as the primary platform on which other principles of Catholic Social Thoughts are relying. Catholic social teaching tells us that God is the original creator and humans likeness encouraged him to imprint himself in the human form (Thiselton, 2015). That reflects how every human is valuable and deserves great respect. The obsession with earthly objects often misguides us to follow the path of disrespect of human dignity. The dignity of sacred human must not get exploited or manipulated. Every human being is equal to god and this principle teaches us to form our voice against the global equality in various aspects of life. Present day human rights issues reflect this catholic principle clearly. However the catholic social teaching follows certain decisions about issues like euthanasia or abortion as these deals with starting and ending of life. Community and Common good The coming of digital era and globalization has promoted the concept of individualism greatly. Though by definition individualism is embracing ones individual freedom but in reality it is focusing more on selfish practice. This principle of catholic social thoughts is working to preserve and promote the common good of all human beings not just for individuals (Engelland, 2014). This principle states that the common good binds both the individual and community for a common purpose. Human being is social and sacred and in order to survive successfully he needs others. The social unity cannot be ignored by an individual. Every individual must contribute to the society based on his knowledge and capability. The common good lies in the common area that exists in between two extremes such as extreme individualism and collectivism like communism (Bretherton, 2016). The wellbeing of the entire human race should be the aim of human responsibility. The interdependence is getting more complicat ed because of the complex nature of the society. This transnational quality eliminates the individuality and establishes equality in societys every segment. Goods for Universal purpose In the catholic doctrine every good of Gods creation possesses individual right but serves a common purpose (Stabile, 2006). God has not only created the society for individual to inhabit but also the power for them to take care of his creations. The wellbeing of everything and everyone must be taken care of by everyone. The ultimate purpose of all of Goods goods is the human development. The ideal world where the exchange of benefit is mutual and everyone experiences the progress is desired as the destination. The individual and the community can achieve the destination if they work together and for each other by fulfilling the purposes of Gods creations. Promotion for Peace Catholic Social Thoughts demonstrates peace as a social condition where under the guidance of God every human soul is living in harmony with dignity and all his creations are orderly placed. The just war theory is followed by the Catholic belief which explains the necessity of war in order to reestablish the global peace (Rubio, 2016). There war theory in connection with promotion for peace contradicts the extreme pacifism or realism. Some promote war just to engage in violence and gain power over others and on the other hand realism promotes war as a tool for surviving. The doctrine often gets criticism because of its support of war but it stresses the cause to be the restoration of world peace. Subsidiarity The principle of subsidiarity is one of the significant catholic social thoughts. This principle states that every activity that can be done by a decentralized smaller organization should not be accomplished by any large or complex organization (McCann, 2014). This catholic teaching contradicts the government or large corporate organizations desire to centralize. The individual actions, interstate activities and national acts should be taken care of the federal government, but the internal state of the community must not be affected in the process. The subsidiarity helps to balance the government policies with individual action focusing on the improvement of the society as a whole. Options for the poor The catholic social thoughts encourage us to make situations where poor and suppressed must be given opportunities to flourish. The poor are the most needy and vulnerable members of the society. The nations conscience must focus on the need off the poor. The government must ensure that the public policies are in favor of the poor. Creating the option for poor does not mean dividing the humans in different groups, rather all groups within the community must work collaboratively for the development of the poor which eventually develop the society as a whole. God does not want any poor soul to experience the same suffering as he did. Nobody offered him food when he was hungry or cloth when he was naked (Catholic.net 2017). To him this is the basic human need and must be offered by them who have the resources. God gives most significance to the healing of poors pain and suffering and proclaims that the ignorant and opportunists will experience great punishment because of their selfish ac ts. Participation The cultural, political and economic aspect of the society can develop significantly by equal participation from every individual. Every human being is entitled to participate equally in all the social activities. Every human being has the responsibility to act as active participants instead of passive observers. We are all Gods children, so it is our responsibility to take care of each other as brothers or sisters. Our active participation ensures the positive socio-economic, political or cultural change in the society (Kearns, 2014). Stewardship The environment we inhabit is a created and provided to us by God. All the living and non living beings on earth are Gods creation. We are all interdependent and inter connected to each other and we have responsibilities for each other especially towards the needy and poor. Through creation God makes his presence felt to everyone and stewardship is taking care of those creations (Sison, Ferrero Guitin, 2016). However that does not give us any authority to manipulate the creations as only God holds the complete power over the whole of humanity. Solidarity Christian ethics gives immense importance to solidarity. Solidarity increases the visibility of others and binds every one and nations together. The solidarity cannot be achieved if such barriers related to religion, gender, race, ethnicity, nationality or economic status is not eliminated (Beyer, 2014). The Gods purpose of developing common good for everyone will be hampered if the one ignores the solidarity by acting indifferently towards others pain and suffering. We have to do our parts of the job responsibly and ensure the common good of the society. Human Flourishing and Common Good We are all social creature by nature. A persons existence is meaningless without the presence of other. The Catholic Social Thoughts should be adapted in our everyday life to ensure our meaningful existence in the world and contribution to the development of the community. Humans are social beings so we cannot flourish without each other. According to Aristotle humans can live virtuous life through flourishing (Tablan, 2015). Individual should have the access to all the physiological and emotional resources. In the catholic tradition the human and community flourishing is at the centre of development and through flourishing only the common good can be achieved (Wallis, 2013). Catholic social thoughts and flourishing of self and community The discussed nine principles of the catholic social doctrine offer us strength and nourishment in the maintenance of all the relationships. The flourishing of self is dependent of the flourishing of the community. Both the self and community should participate actively for improving the whole society. The ultimate good is achievable only when there is our active participation and solidarity as the Catholic Social Thoughts teaches us. As the God has claimed, if we fail to resist ourselves from committing the similar sins and overlook the suffering or poor we are bound to get punished. This will eventually cause great harm for our society. Reference Beyer, G. J. (2014). The meaning of solidarity in Catholic social teaching.political theology,15(1), 7-25. Bretherton, L. (2016). Democracy, society and truth: an exploration of Catholic social teaching.Scottish Journal of Theology,69(3), 267-280. Catholicsocialteaching.org.uk (2017).Catholic Social Teaching. Retrieved 11 September 2017, from https://www.catholicsocialteaching.org.uk/principles/history/ Engelland, B. T. (2014). Religion, humanism, marketing, and the consumption of socially responsible products, services, and ideas: Introduction to a special topic section.Journal of Business Research,67(2), 1-4. Kearns, A. J. (2014). Catholic social teaching as a framework for research ethics.Journal of Academic Ethics,12(2), 145-159. McCann, D. P. (2014). Who is responsible for the common good? Catholic social teaching and the praxis of subsidiarity. InThe common good: Chinese and American perspectives(pp. 261-289). Springer Netherlands. Rubio, J. H. (2016). The Vision of Catholic Social Thought: The Virtue of Solidarity and the Praxis of Human Rights by Meghan J. Clark.Journal of the Society of Christian Ethics,36(2), 227-229. Sison, A. J. G., Ferrero, I., Guitin, G. (2016). Human dignity and the dignity of work: Insights from Catholic social teaching.Business Ethics Quarterly,26(4), 503-528. Stabile, S. J. (2006). CST 101: basic principles of Catholic Social Thought.Review of Business,27(2), 7. Tablan, F. (2015). Catholic social teachings: Toward a meaningful work.Journal of Business Ethics,128(2), 291-303. Thiselton, A. C. (2015). The Image and the Likeness of God: A Theological Approach.The Emergence of Personhood: A Quantum Leap, 184-201. Wallis, J.(2013).On God's side: What religion forgets and politics hasn't learned about serving the common good. christianaudio. What you did not do for one of these least ones, you did not do for me. (2017).Catholic.net. Retrieved 11 September 2017, from https://catholic.net/op/articles/452/cat/1187/what-you-did-not-do-for-one-of-these-least-ones-you-did-not-do-for-me.html

Department Of Justice Essays - Law, Government, Prosecution

Department of Justice It is the executive department of the United States federal government, created by Congress in 1870 to assume the functions performed until then by the Office of the Attorney General. The department is headed by the attorney general, which is appointed by the president with the approval of the Senate. The Attorney General is Janet Reno she receives 181, 500 a year. The functions of the department include providing means for the enforcement of federal laws and investigating violations thereof; supervising the federal penal institutions; furnishing legal counsel in cases involving the federal government and conducting all suits brought before the U.S. Supreme Court in which the federal government is concerned; interpreting laws relating to the activities of the other federal departments; and rendering legal advice, upon request, to the president and to cabinet members. The deputy attorney general and the associate attorney general assist the attorney general. Another high-ranking official of the department is the solicitor general, who directs all U.S. government litigation in the Supreme Court and who is concerned generally with the conduct of the appellate litigation of the government. Assistant attorneys general head most of the divisions of the Justice Department. The functions of the department are carried out regionally by U.S. attorneys and U.S. marshals; one of each is appointed to the 94 federal judicial districts by the president, with the consent of the Senate. The department includes the antitrust, civil, civil rights, criminal, environment and natural resources, and tax divisions, as well as administrative offices. The Antitrust Division is charged with the enforcement of the federal antitrust laws and related enactment's against industrial and commercial monopolies; the most important of these laws are the Sherman Antitrust Act of 1890 and the Clayton Act of 1914. The Civil Division and its seven major branches supervise all matters relating to civil suits and claims involving the U.S. and its departments, agencies, and officers. Among the varied areas of litigation handled by the Civil Division are patents and copyrights, fraud, tort claims, customs and immigration, international trade, veterans' affairs, and consumer affairs. The Civil Rights Division is responsible for enforcing the Civil Rights Acts of 1957, 1960, 1964, and 1968; the Voting Rights Act of 1965; the Equal Educational Opportunities Act of 1974; the Equal Credit Opportun ity Act of 1976; the Civil Rights of Institutionalized Persons Act of 1980; and the Americans with Disabilities Act of 1990. In addition, it is charged with eliminating discrimination in programs that receive federal financial assistance. The Criminal Division is entrusted with enforcing federal criminal statutes relating to such matters as organized crime, kidnapping, bank robbery, fraud against the government, racketeering, obscenity, corruption among public officials, narcotics and dangerous drugs, and certain civil matters such as extradition proceedings and seizure actions under the Federal Food, Drug and Cosmetics Act. The Internal Security Section of the division is charged with the investigation and prosecution of all cases affecting national security (including espionage and sabotage), foreign relations, and the illegal export of strategic commodities and technology. The Environment and Natural Resources Division represents the U.S. in litigation involving public lands and natural resources, Native American lands and claims, wildlife resources, and environmental quality, including enforcement of the Clean Air Act, the Clean Water Act, and similar federal laws and of regulations promulgated by the Environmenta l Protection Agency. The Tax Division conducts all civil and criminal litigation arising out of the internal revenue laws, other than proceedings in the U.S. Tax Court. The Office of Policy and Communications oversees policy development, public affairs, and other administrative areas. Other agencies include the Federal Bureau of Investigation, which investigates violations of federal laws and collects evidence in cases in which the U.S. may be involved; the Bureau of Prisons; the U.S. Parole Commission, which has the authority to release federal prisoners before they complete their entire sentences; the Office of Justice Programs, which provides financial and technical assistance to state and local law enforcement, supports research into justice issues, and accumulates and disseminates criminal justice statistics; the U.S. Marshals Service, which provides protection and other services for the federal courts and responds to emergency situations related to law enforcement; the Drug Enforcement Administration; the Immigration and Naturalization Service; the Executive Office

How to Use Psychology in Advertising to Make People Buy

How to Use Psychology in Advertising to Make People Buy 5,000. That’s the number of advertisements that the average consumer is exposed to every day. You are probably thinking†¦ â€Å"How the heck can I make people notice my advertisements?† Advertisers have long discovered that they can leverage psychology to find what attracts attention, leaves an impression, persuades, and leads to the act of purchase. That being said, you can use psychology to make sure that your advertising is actually working. Ok, that’s awesome. But how? If you want to learn how to make your advertisements actually work, by work I mean make people buy your product, keep on scrolling’.👇 On average, people are exposed to nearly 5,000 ads per day. #advertising.The Psychology of Advertising Chances are you specialize in marketing, not psychology, so this area may be a little†¦ fuzzy. So what is the Psychology of Advertising? Psychology explores human nature, the psyche, and why people behave the way they do. Advertising explores the art of influencing human behavior to make certain purchase decisions. Its no surprise that these two areas converge. Psychology explores human nature, the psyche, and why people behave the way they do. Advertising explores the art of influencing human behavior to make certain purchase decisions. Basic Types of Advertisements Nowadays, there are so many different types of advertisements. Whether you’re using traditional tactics or digital tactics, understanding the psychology behind your advertisements is important. Here are a few of the basic forms of advertisements: Traditional Commercials Newspaper Magazine Radio Direct mail Billboard Digital Social Google Ads Search Display Inbox Sponsored listings Whether you’re running a Google ad, or just put up a billboard, you’ll want to choose either the thinking or feeling approach for your advertisement. CPM vs. HEM There are two basic models that explain how people process information, the Consumer Processing Model and the Hedonic, Experiential Model. In other words, thinking and feeling models. Chances are you’ll lean towards one model, depending on your product and audience. Ads don’t have to be one or the other, think of it more as a scale. Thinking Thinking approaches of advertisements allow consumers to use logic and reason to buy the product based on features or solving a problem. You can think of this advertisement as facts based if that helps. You should use a thinking approach if: You want to highlight direct information, features, benefits, or advantages. Your product is interpreted as a product used to solve a serious need, for example, migraine medication. It aligns with your brand voice  and target audience. Use the thinking approach if: You want to highlight features, benefits, or information Your product relates to a serious issue The approach aligns with your brand voice + target audience An example of an advertisement that uses a CPM approach, or a thinking approach, is Apple’s commercial that introduces their new feature launch of the iPhone XS and iPhone XR. It’s clear that they are highlighting the specific features and benefits of their products with no fluff. Feeling According to a 2016 Nielson Report, ads that generated emotional response got a 23% lift in sales volume. Feeling approaches use emotion to capture consumer behavior. Whether it’s fun, fantasy, or fear, the HEM approach persuades consumers using emotion. You should use a feeling approach if: You can leverage some type of emotion (humor, fear, love, etc.) that will lead a consumer to buy your product. You want to make light of a situation. It aligns with your brand voice and target audience. Use the feeling approach if: You want to leverage some type of emotion You want to make light of a situation The approach aligns with your brand voice + target audience In this commercial, Apple uses a feel-good approach, persuading people to share gifts. Although this ad doesn’t focus on a specific product or feature, they leverage their brand voice and give consumers a good feeling. With over 21 million views, it’s safe to say they got the message out there. Persuasion Techniques Using Emotion If you’ve decided to use the feeling approach for your advertisement, it’s important to choose the emotion that best appeals to your product, target audience, and brand. I’ve listed 4 of the basic emotions that people use in advertising. Humor Humor drives memorability.  If you’re looking to make people remember your product and your brand, this may be the best option for you. Making people laugh helps people remember your brand in a positive light. A company that slayed the humor game is Old Spice. Using humor in your advertisements makes people remember it more than any other emotion.Fear Using fear in an ad can be tricky, but if done right it can be very effective. This tactic uses fear as a persuasion technique by using your product to solve a problem or to change a behavior. Excitement Using excitement  in your advertising can be perfect if you have a feature launch or something exciting to share with your audience. Excitement causes your mind and body to react, which can make people more likely to act and make a purchasing decision. Sadness Making people sad is a great way to get their attention. I know how awful that sounds, but it’s true. Remember that sad puppy commercial  that Budweiser created back in 2014 with the puppies? It was sad in the beginning but made you feel good at the end, and was very memorable. 4 basic emotions to persuade Humor Fear Excitement Sadness Every emotion persuades consumers in a different way, so make sure that the emotion you choose is the best match for your product and brand, and ultimately helps you towards the goal of your advertisement (a.k.a. make people buy). Recommended Reading: https://.com/blog/marketing-objectives/ Consumer Information Process Now that we covered the basics, it’s important to know how your audience is going to process the information that you’re throwing in their face, literally. There are 7 important steps that happen before your customer purchases. Ultimately, you have control over almost all of these steps. Exposure to Information This is the very first thing that happens when a viewer sees your ad. This step stems from brand awareness. If it’s someone's very first time seeing the ad, let alone your brand, they may not even notice it. That’s why it’s important to factor in repetition to make your audience more exposed to your advertisement. Selective attention Now that your consumer has been exposed to the information, it’s time to grab their attention (and never let go). This step is tricky because you have no control over your consumer and there is no guarantee that they will see your ad. What I mean is that just because you run a commercial, it doesn’t mean people are watching the tv, or just because you run a display ad, it doesn’t mean the consumer even looks at it. You have to make your target audience notice you with all the distractions going on in their everyday life. Using the Color Psychology  principles to attract viewers is one of the smartest ways to achieve their undivided attention. Recommended Reading: https://.com/blog/color-psychology-marketing/ Comprehension This step is pretty important because if your consumer can’t comprehend what you’re selling, chances are they aren’t going to purchase. If you’re using the HEM approach, it’s important that you make sure that your underlying message is clear. Don’t let the message in your advertisement overshine your product. Agreement You’ve captured their attention, they understand what your selling, what’s next? Agreement. If you have a credible message that aligns with your target audience and their needs, this step should naturally happen. If you want more tips on creating effective articles, read this. Retention and Retrieval Think back to the last ad you saw that you actually stood out. Why did it stand out to you? This is your chance to make your ad stand out from the rest so when the consumer is ready to purchase, they think of you and not your competition. Check out what your competitors are doing and make sure that your advertisement is different than theirs (and better 😉). Decision Making At this step you’re so close, yet so far away. Your consumer realizes that your product may be right for them, but there are so many considerations in the decision making process. Adding a call to action could be the extra push that your consumer needs to buy your product. If the consumer decides to buy your product after seeing your advertisement, it doesn’t mean that they will follow through. Keep in mind that the product isn’t sold until that purchase is made. Action This final step was the goal all along, to make the consumer purchase your product. Give yourself a pat on the back because this means your advertisement worked. Through all the ads that consumers are exposed to and the different steps their brain takes before purchasing a product, they chose yours. How to Use Psychology in Advertising to Make People Buy 5,000. That’s the number of advertisements that the average consumer is exposed to every day. You are probably thinking†¦ â€Å"How the heck can I make people notice my advertisements?† Advertisers have long discovered that they can leverage psychology to find what attracts attention, leaves an impression, persuades, and leads to the act of purchase. That being said, you can use psychology to make sure that your advertising is actually working. Ok, that’s awesome. But how? If you want to learn how to make your advertisements actually work, by work I mean make people buy your product, keep on scrolling’.👇 On average, people are exposed to nearly 5,000 ads per day. #advertising.The Psychology of Advertising Chances are you specialize in marketing, not psychology, so this area may be a little†¦ fuzzy. So what is the Psychology of Advertising? Psychology explores human nature, the psyche, and why people behave the way they do. Advertising explores the art of influencing human behavior to make certain purchase decisions. Its no surprise that these two areas converge. Psychology explores human nature, the psyche, and why people behave the way they do. Advertising explores the art of influencing human behavior to make certain purchase decisions. Basic Types of Advertisements Nowadays, there are so many different types of advertisements. Whether you’re using traditional tactics or digital tactics, understanding the psychology behind your advertisements is important. Here are a few of the basic forms of advertisements: Traditional Commercials Newspaper Magazine Radio Direct mail Billboard Digital Social Google Ads Search Display Inbox Sponsored listings Whether you’re running a Google ad, or just put up a billboard, you’ll want to choose either the thinking or feeling approach for your advertisement. CPM vs. HEM There are two basic models that explain how people process information, the Consumer Processing Model and the Hedonic, Experiential Model. In other words, thinking and feeling models. Chances are you’ll lean towards one model, depending on your product and audience. Ads don’t have to be one or the other, think of it more as a scale. Thinking Thinking approaches of advertisements allow consumers to use logic and reason to buy the product based on features or solving a problem. You can think of this advertisement as facts based if that helps. You should use a thinking approach if: You want to highlight direct information, features, benefits, or advantages. Your product is interpreted as a product used to solve a serious need, for example, migraine medication. It aligns with your brand voice  and target audience. Use the thinking approach if: You want to highlight features, benefits, or information Your product relates to a serious issue The approach aligns with your brand voice + target audience Recommended Reading: https://.com/blog/brand-voice-guidelines/ An example of an advertisement that uses a CPM approach, or a thinking approach, is Apple’s commercial that introduces their new feature launch of the iPhone XS and iPhone XR. It’s clear that they are highlighting the specific features and benefits of their products with no fluff. Feeling According to a 2016 Nielson Report, ads that generated emotional response got a 23% lift in sales volume. Feeling approaches use emotion to capture consumer behavior. Whether it’s fun, fantasy, or fear, the HEM approach persuades consumers using emotion. You should use a feeling approach if: You can leverage some type of emotion (humor, fear, love, etc.) that will lead a consumer to buy your product. You want to make light of a situation. It aligns with your brand voice and target audience. Use the feeling approach if: You want to leverage some type of emotion You want to make light of a situation The approach aligns with your brand voice + target audience In this commercial, Apple uses a feel-good approach, persuading people to share gifts. Although this ad doesn’t focus on a specific product or feature, they leverage their brand voice and give consumers a good feeling. With over 21 million views, it’s safe to say they got the message out there. Persuasion Techniques Using Emotion If you’ve decided to use the feeling approach for your advertisement, it’s important to choose the emotion that best appeals to your product, target audience, and brand. I’ve listed 4 of the basic emotions that people use in advertising. Humor Humor drives memorability.  If you’re looking to make people remember your product and your brand, this may be the best option for you. Making people laugh helps people remember your brand in a positive light. A company that slayed the humor game is Old Spice. Using humor in your advertisements makes people remember it more than any other emotion.Fear Using fear in an ad can be tricky, but if done right it can be very effective. This tactic uses fear as a persuasion technique by using your product to solve a problem or to change a behavior. Excitement Using excitement  in your advertising can be perfect if you have a feature launch or something exciting to share with your audience. Excitement causes your mind and body to react, which can make people more likely to act and make a purchasing decision. Sadness Making people sad is a great way to get their attention. I know how awful that sounds, but it’s true. Remember that sad puppy commercial  that Budweiser created back in 2014 with the puppies? It was sad in the beginning but made you feel good at the end, and was very memorable. 4 basic emotions to persuade Humor Fear Excitement Sadness Every emotion persuades consumers in a different way, so make sure that the emotion you choose is the best match for your product and brand, and ultimately helps you towards the goal of your advertisement (a.k.a. make people buy). Recommended Reading: https://.com/blog/marketing-objectives/ Consumer Information Process Now that we covered the basics, it’s important to know how your audience is going to process the information that you’re throwing in their face, literally. There are 7 important steps that happen before your customer purchases. Ultimately, you have control over almost all of these steps. Exposure to Information This is the very first thing that happens when a viewer sees your ad. This step stems from brand awareness. If it’s someone's very first time seeing the ad, let alone your brand, they may not even notice it. That’s why it’s important to factor in repetition to make your audience more exposed to your advertisement. Selective attention Now that your consumer has been exposed to the information, it’s time to grab their attention (and never let go). This step is tricky because you have no control over your consumer and there is no guarantee that they will see your ad. What I mean is that just because you run a commercial, it doesn’t mean people are watching the tv, or just because you run a display ad, it doesn’t mean the consumer even looks at it. You have to make your target audience notice you with all the distractions going on in their everyday life. Using the Color Psychology  principles to attract viewers is one of the smartest ways to achieve their undivided attention. Recommended Reading: https://.com/blog/color-psychology-marketing/ Comprehension This step is pretty important because if your consumer can’t comprehend what you’re selling, chances are they aren’t going to purchase. If you’re using the HEM approach, it’s important that you make sure that your underlying message is clear. Don’t let the message in your advertisement overshine your product. Agreement You’ve captured their attention, they understand what your selling, what’s next? Agreement. If you have a credible message that aligns with your target audience and their needs, this step should naturally happen. If you want more tips on creating effective articles, read this. Retention and Retrieval Think back to the last ad you saw that you actually stood out. Why did it stand out to you? This is your chance to make your ad stand out from the rest so when the consumer is ready to purchase, they think of you and not your competition. Check out what your competitors are doing and make sure that your advertisement is different than theirs (and better 😉). Decision Making At this step you’re so close, yet so far away. Your consumer realizes that your product may be right for them, but there are so many considerations in the decision making process. Adding a call to action could be the extra push that your consumer needs to buy your product. If the consumer decides to buy your product after seeing your advertisement, it doesn’t mean that they will follow through. Keep in mind that the product isn’t sold until that purchase is made. Action This final step was the goal all along, to make the consumer purchase your product. Give yourself a pat on the back because this means your advertisement worked. Through all the ads that consumers are exposed to and the different steps their brain takes before purchasing a product, they chose yours.

Quality Managment and Control Essay Example | Topics and Well Written Essays - 2750 words

Quality Managment and Control - Essay Example How the company implemented quality management In fact, the company, at first, tried to analyze how its customers evaluate their products. To the utter surprise of the company, the customers were only partially satisfied. As illustrated in Champman and Hall (1991, p. 160), when the company probed further into the issue, it was found that there were problems regarding packaging, installation, labeling, and integration with other products; and these findings created a wave of shock in the company, and as a result, various strategies were developed in the plant. At first, the company set up a steering committee that consisted of all the senior management. As a part of it, a strategy was set up by the company that was to be implemented from below was started. This strategy clearly identified what each employee had to do to achieve the company goals. As a part of it, the company introduced ‘Just-in-time’, a strategy for quality management, was introduced in the year 1984 (ibi d). It started with providing education to all the employees. Once they found the program effective among the employees, it was spread to the IBM suppliers. As a part of it, senior managements of supplier chains were provided extensive classes. It was followed by supplier certification program which is based on BS5750 that covered everything ranging from process qualification, project management and statistical techniques (ibid). Following this, in 1985, the company introduced the techniques known as ‘process quality management’ and ‘departmental purpose analysis’ (DPA) (ibid). DPA aimed at finding and eliminating the non-value-added services conducted by a department. From the analysis, it became evident that some... This paper approves that the company views itself as a knowledge company and hence skills and knowledge are very vital for the company. So, the quality control of the company starts from the moment it decides to select employees. According to the company, a global supply chain with thousands of partners faces increased risks of waste, inefficiency, environment impact, and cost. So, it becomes necessary to continuously improve business performance and sustainability and this should reach the supply chains. The inability in this step can lead to higher use of energy, and other natural resources resulting in severe environmental damage. In addition, there will be problems like poor quality products and services, safety concerns, and poor labor practices. This will result in the detachment of stakeholders like customers, shareholders, partners and employees. IBM has developed extensive guidelines ensuring quality in its supplier operations. This essay makes a conclusion that in total, it becomes evident that the company introduced quality management and control measures as early as 1980s and the measures adopted by IBM were in no way inferior to the strategies of other companies. In fact, the company holds a proven record of effective quality management and control that ranges from senior management to sub-contractors. Furthermore, it is evident that adopting Six Sigma in their quality control will further sharpen their strategies and will make it flawless and more effective.

Fallacy Spotting Assignment Example | Topics and Well Written Essays - 250 words

Fallacy Spotting - Assignment Example Essentially, this is a straw man argument; due to the fact that a given television show was only ever a recent reproduction and historical interpretation of fictional events – not a documentary record of the way in which individuals segued into adulthood and portended themselves. Likewise, the article itself is also indicative of what is known as a â€Å"false dilemma†. Essentially, numerous other indications why the current generation might be exhibited certain signs of â€Å"immaturity† has to do with the fact that extremely difficult economic times have acquired individuals to move in with their parents, provided them with relatively few opportunities, and restricted the level of maturity that might have otherwise developed. As such, the dilemma that has been represented is one that is seemingly of choice; namely that the adults of the current generation do not wish to be adults. However, the fact of the matter is that the adult the current generation oftentim es constrained by very real economic realities that define nearly each and every aspect of the way in which they live their

Advanced Technology the Key to the Chinese Economy Development Essay

Advanced Technology the Key to the Chinese Economy Development - Essay Example China failed to take the next step and the topic of discussion of the articles revolves around the cause of failure taking the Needham under consideration. The high-level equilibrium trap The above concept was first proposed by Mark Elvin and later supported by some eminent historians. Elvin analysed the economy and the surprising technological advancements and came out with the hypothesis of inadequate capital, constraints in the market, lack of entrepreneurship to be the major causes of failure. He supported his view with examples and evidence. The incentives behind technological innovations were led by family farming, the market system and the fee-simple ownership. So the advancement took the rising curve initially (Maluste, 2011, p.22). The population expanded rapidly and the amount of land got limited. The required amount of food to feed the entire population got limited leading to cheap labour and cost of capital increased. So the country lacked the required surplus necessary f or sustained industrialization. Although China reached the threshold level at the fourteenth century the population grew to such a level where there was no requirement for the labour saving devices (Lin, 1995, p.272). The potential of agriculture is correlated with agriculture. If there is inhibition of technology the equilibrium trap is absent. Therefore, the focus should be towards the rising cause of land ratio and the reason which can be stated is the lack of inventive creativity. According to Chao, the worsening of man to land ratio was not due to the orientation of inventions. If the man to land ratio of the twelfth century is taken into account the claim of no need for technological advancements appears tenuous. The surveys proved that in those periods there was not a single day where the farm households were not occupied in the farmlands. Therefore the claim of no need of labour saving devices is not valid (Bloom, et al, 2006, p.1). The other reason stated by the above-discu ssed hypothesis is inadequate surplus from agriculture rising from weak man to land ratio. This reason has some flaws as well. The surplus of per capita should have been higher in the fourteenth and fifteenth century than that achieved in the twelfth century. Again there is no empirical support to claim the statement that high man to land ratio depleted from the agricultural surplus. Therefore the concept of high-level equilibrium trap stands invalid in analysing the reasons of absence of industrial revolution in China (Kuijs, 2012, p.15). Population, Science and innovations China failed to reap the benefits of technological advancements as it did not transform the experience based procedure of discovery to experiment cum science-based improvement. The Needham’s model assumes the source of the invention to be trial and error. One type of trial and error is based on experience while the other is based on experiment. The former refers to the activities of peasants on the farmla nd while the later trial and error refer to the activities of the investor to innovate new technologies. The technology can be freely obtained from the former while that from later trial and error is costly. The implications drawn from the Needham’s model are discussed below (Swamy, 2010, p.12). The probability of invention or innovation of new technology is dependent upon the positive function of the number of trials.  

Understanding The Objectives Of Trade Unions

Understanding The Objectives Of Trade Unions Trade unions represent individual workers when they have a problem at work. If an employee feels he is being unfairly treated, he can ask the union representative to help sort out the difficulty with the manager or employer. Unions also offer their members legal representation. Normally this is to help people get financial compensation for work-related injuries or to assist people who have to take their employer to court. Negotiation is where union representatives, discuss with management, the issues which affect people working in an organization. There may be a difference of opinion between management and union members. Trade unions negotiate with the employers to find out a solution to these differences. Pay, working hours, holidays and changes to working practices are the sorts of issues that are negotiated. In many workplaces there is a formal agreement between the union and the company which states that the union has the right to negotiate with the employer. In these organizations, unions are said to be recognized for collective bargaining purposes. Voice in decisions affecting workers The economic security of employees is determined not only by the level of wages and duration of their employment, but also by the managements personal policies which include selection of employees for lay offs, retrenchment, promotion and transfer. These policies directly affect workers. The evaluation criteria for such decisions may not be fair. So, the intervention of unions in such decision making is a way through which workers can have their say in the decision making to safeguard their interests. Member services During the last few years, trade unions have increased the range of services they offer their members. These include: Education and training Most unions run training courses for their members on employment rights, health and safety and other issues. Some unions also help members who have left school with little education by offering courses on basic skills and courses leading to professional qualifications. Legal assistance As well as offering legal advice on employment issues, some unions give help with personal matters, like housing, wills and debt. Financial discounts People can get discounts on mortgages, insurance and loans from unions. Welfare benefits One of the earliest functions of trade unions was to look after members who hit hard times. Some of the older unions offer financial help to their members when they are sick or unemployed. 3.2 Functions of Trade Unions Trade unions perform a number of functions in order to achieve the objectives. These functions can be broadly classified into three categories: (i) Â  Militant functions, (ii) Fraternal functions 3.2.1 Militant Functions One set of activities performed by trade unions leads to the betterment of the position of their members in relation to their employment. The aim of such activities is to ensure adequate wages secure better conditions of work and employment and get better treatment from employers, etc. When the unions fail to accomplish these aims by the method of collective bargaining and negotiations, they adopt an approach and put up a fight with the management in the form of go-slow tactics, strike, boycott, gherao, etc. Hence, these functions of the trade unions are known as militant or fighting functions. Thus, the militant functions of trade unions can be summed up as: To achieve higher wages and better working conditions To raise the status of workers as a part of industry To protect labors against victimization and injustice 3.2.2 Fraternal Functions another set of activities performed by trade unions aims at rendering help to its members in times of need, and improving their efficiency. Trade unions try to foster a spirit of cooperation and promote friendly relations and diffuse education and culture among their members. They take up welfare measures for improving the morale of workers and generate self confidence among them. They also arrange for legal assistance to its members, if necessary. Besides, these, they undertake many welfare measures for their members, e.g., school for the education of children, library, reading-rooms, in-door and out-door games, and other recreational facilities. Some trade unions even undertake publication of some magazine or journal. These activities, which may be called fraternal functions, depend on the availability of funds, which the unions raise by subscription from members and donations from outsiders, and also on their competent and enlightened leadership. Thus, the fraternal functions of t rade unions can be summed up as: To take up welfare measures for improving the morale of workers To generate self confidence among workers To encourage sincerity and discipline among workers To provide opportunities for promotion and growth To protect women workers against discrimination 3.3 Importance of Trade Unions The existence of a strong and recognized trade union is a pre-requisite to industrial peace. Decisions taken through the process of collective bargaining and negotiations between employer and unions are more influential. Trade unions play an important role and are helpful in effective communication between the workers and the management. They provide the advice and support to ensure that the differences of opinion do not turn into major conflicts. The central function of a trade union is to represent people at work. But they also have a wider role in protecting their interests. They also play an important educational role, organizing courses for their members on a wide range of matters. Seeking a healthy and safe working environment is also prominent feature of union activity. Trade unions help in accelerated pace of economic development in many ways as follows: By helping in the recruitment and selection of workers. By inculcating discipline among the workforce. By enabling settlement of industrial disputes in a rational manner. By helping social adjustments. Workers have to adjust themselves to the new working conditions, the new rules and policies. Workers coming from different backgrounds may become disorganized, unsatisfied and frustrated. Unions help them in such adjustment. Trade unions are a part of society and as such, have to take into consideration the national integration as well. Some important social responsibilities of trade unions include: promoting and maintaining national integration by reducing the number of industrial disputes incorporating a sense of corporate social responsibility in workers achieving industrial peace 3.4 Reasons for Joining Trade Unions The important forces that make the employees join a union are as follows: 1. Greater Bargaining Power The individual employee possesses very little bargaining power as compared to that of his employer. If he is not satisfied with the wage and other conditions of employment, he can leave the job. It is not practicable to continually resign from one job after another when he is dissatisfied. This imposes a great financial and emotional burden upon the worker. The better course for him is to join a union that can take concerted action against the employer. The threat or actuality of a strike by a union is a powerful tool that often causes the employer to accept the demands of the workers for better conditions of employment. 2. Minimize Discrimination the decisions regarding pay, work, transfer, promotion, etc. are highly subjective in nature. The personal relationships existing between the supervisor and each of his subordinates may influence the management. Thus, there are chances of favoritisms and discriminations. A trade union can compel the management to formulate personnel policies that press for equality of treatment to the workers. All the labor decisions of the management are under close scrutiny of the labor union. This has the effect of minimizing favoritism and discrimination. 3. Sense of Security The employees may join the unions because of their belief that it is an effective way to secure adequate protection from various types of hazards and income insecurity such as accident, injury, illness, unemployment, etc. The trade union secure retirement benefits of the workers and compel the management to invest in welfare services for the benefit of the workers. 4. Sense of Participation the employees can participate in management of matters affecting their interests only if they join trade unions. They can influence the decisions that are taken as a result of collective bargaining between the union and the management. 5. Sense of Belongingness Many employees join a union because their co-workers are the members of the union. At times, an employee joins a union under group pressure; if he does not, he often has a very difficult time at work. On the other hand, those who are members of a union feel that they gain respect in the eyes of their fellow workers. They can also discuss their problem with the trade union leaders. 6. Platform for self expression the desire for self-expression is a fundamental human drive for most people. All of us wish to share our feelings, ideas and opinions with others. Similarly the workers also want the management to listen to them. A trade union provides such a forum where the feelings, ideas and opinions of the workers could be discussed. It can also transmit the feelings, ideas, opinions and complaints of the workers to the management. The collective voice of the workers is heard by the management and give due consideration while taking policy decisions by the management. 7. Betterment of relationships another reason for employees joining unions is that employees feel that unions can fulfill the important need for adequate machinery for proper maintenance of employer-employee relations. Unions help in betterment of relations among management and workers by solving the problems peacefully. 3.5 Trade Unionism in India The trade unionism in India developed quite slowly as compared to the western nations. Indian trade union movement can be divided into three phases. The first phase (1850 to1900) During this phase the inception of trade unions took place. During this period, the working and living conditions of the labor were poor and their working hours were long. Capitalists were only interested in their productivity and profitability. In addition, the wages were also low and general economic conditions were poor in industries. In order to regulate the working hours and other service conditions of the Indian textile laborers, the Indian Factories Act was enacted in 1881. As a result, employment of child labor was prohibited. The growth of trade union movement was slow in this phase and later on the Indian Factory Act of 1881 was amended in 1891. Many strikes took place in the two decades following 1880 in all industrial cities. These strikes taught workers to understand the power of united action even though there was no union in real terms. Small associations like Bombay Mill-Hands Association came up by this time. The second phase (1900 to 1946) This phase was characterized by the development of organized trade unions and political movements of the working class. Between 1918 and 1923, many unions came into existence in the country. At Ahmedabad, under the guidance of Mahatma Gandhi, occupational unions like spinners unions and weavers unions were formed. A strike was launched by these unions under the leadership of Mahatma Gandhi who turned it into a satyagrah. These unions federated into industrial union known as Textile Labor Association in 1920.In 1920, the First National Trade union organization (The All India Trade Union Congress (AITUC)) was established. Many of the leaders of this organization were leaders of the national Movement. In 1926, Trade union law came up with the efforts of Mr. N N Joshi that became operative from 1927. During 1928, All India Trade Union Federation (AITUF) was formed. The third phase began with the emergence of independent India (in 1947). The partition of country affected the trade union movement particularly Bengal and Punjab. By 1949, four central trade union organizations were functioning in the country: The All India Trade Union Congress, The Indian National Trade Union Congress, The Hindu Mazdoor Sangh, and The United Trade Union Congress The working class movement was also politicized along the lines of political parties. For instance Indian national trade Union Congress (INTUC) is the trade union arm of the Congress Party. The AITUC is the trade union arm of the Communist Party of India. Besides workers, white-collar employees, supervisors and managers are also organized by the trade unions, as for example in the Banking, Insurance and Petroleum industries. 3.6 Trade unions in India the Indian workforce consists of 430 million workers, growing 2% annually. The Indian labor markets consist of three sectors: The rural workers, who constitute about 60 per cent of the workforce. Organized sector, which employs 8 per cent of workforce, and The urban informal sector (which includes the growing software industry and other services, not included in the formal sector) which constitutes the rest 32 per cent of the workforce. At present there are twelve Central Trade Union Organizations in India: All India Trade Union Congress (AITUC) Bharatiya Mazdoor Sangh (BMS) Centre of Indian Trade Unions (CITU) Hind Mazdoor Kisan Panchayat (HMKP) Hind Mazdoor Sabha (HMS) Indian Federation of Free Trade Unions (IFFTU) Indian National Trade Union Congress (INTUC) National Front of Indian Trade Unions (NFITU) National Labor Organization (NLO) Trade Unions Co-ordination Centre (TUCC) United Trade Union Congress (UTUC) and United Trade Union Congress Lenin Sarani (UTUC LS) FIGURES REGARDING TRADE UNIONS Table Showing Growth of Trade Unions and Membership is following below Growth of trade unions and membership 3.7 Industrial Relation Policy Prior to 1991, the industrial relations system in India sought to control conflicts and disputes through excessive labor legislations. These labor laws were protective in nature and covered a wide range of aspects of workplace industrial relations like laws on health and safety of labors, layoffs and retrenchment policies, industrial disputes and the like. The basic purpose of these laws was to protect labors. However, these protectionist policies created an atmosphere that led to increased inefficiency in firms, over employment and inability to introduce efficacy. With the coming of globalization, the 40 year old policy of protectionism proved inadequate for Indian industry to remain competitive as the lack of flexibility posed a serious threat to manufacturers because they had to compete in the international market. With the advent of liberalization in1992, the industrial relations policy began to change. Now, the policy was tilted towards employers. Employers opted for workforce reduction, introduced policies of voluntary retirement schemes and flexibility in workplace also increased. Thus, globalization brought major changes in industrial relations policy in India. The changes can be summarized as follows: Collective bargaining in India has mostly been decentralized, but now in sectors where it was not so, are also facing pressures to follow decentralization. Some industries are cutting employment to a significant extent to cope with the domestic and foreign competition e.g. pharmaceuticals. On the other hand, in other industries where the demand for employment is increasing are experiencing employment growths. In the expansionary economy there is a clear shortage of managers and skilled labor. The number of local and enterprise level unions has increased and there is a significant reduction in the influence of the unions. Under pressure some unions and federations are putting up a united front e.g. banking. Another trend is that the employers have started to push for internal unions i.e. no outside affiliation. HR policies and forms of work are emerging that include, especially in multi-national companies, multi-skills, variable compensation, job rotation etc. These new policies are difficult to implement in place of old practices as the institutional set up still needs to be changed. HRM is seen as a key component of business strategy. Training and skill development is also receiving attention in a number of industries, especially banking and information technology.

Susan Glaspells Trifles and A Jury of Her Peers Essay -- Susan Glaspe

In the early 1900's Susan Glaspell wrote many works, two stand out, the play "Trifles" and the short story "A Jury of Her Peers". Trifles was written in 1920, while "A Jury of Her Peers" was written the following year. Trifles was written in only ten days. The true greatness of these works were not recognized until the 1970's. In the short story "A Jury of Her Peers" a woman named Minnie Wright is accused of the murder of her husband. Minnie Wright is a farmer's wife and is also isolated from the out side world. There is an investigation that takes place in the home of the murder. There are three men that are involved on the case and two women accompany, but are not there to really help solve the murder. These two women will solve the murder and protect Mrs. Wright of any wrongdoing. The women will justify to themselves, that the murder was justifiable. The three men seek out to find motive, but they never do and the case will go unsolved. Glaspell uses symbolism as her a literary device to illuminate her theme. The symbols include: a jar of cherries, a bird, a quilt, kitchen, an even the type of knot that was used for her quilt. All of these details will help the two women justify the murder of Mr. Wright. I wish to show how Glaspell uses symbolism to justify the murder. I also wish to show how a dis turbed farm-womon will get away with murder because of two farmwomen helping her, by getting rid of valuable evidence. In the short story "A Jury of Her Peers" Glaspell first uses the kitchen as her first use of symbolism, to show disarray. According to one critic Kathleen Wilson"The kitchen is described as being in disorder with unwashed pans under the sink, a dishtowel left on table, a loaf of bread outside the breadbox, and other disarray. This gives the impression of no attention having been paid to cleaning up either recently or usually" (Wilson 3). The room has faded wallpaper, an old black stove, and an old iron sink with a hand pump and no curtains at the one window. The unpainted table at the center sounds old and utilitarian. The description suggests a very uninviting room with no frills or anything to brighten the area. Nothing frivolous or feminine, like flowers or colorful plates are described as being in the room. Now these are details that were very thought out to help give the reader more ambition to find their own explana... ...tchen, and the knot that was used for her quilt. I am sympathetic to Minnie being abused by her husband, but I still think that murder was not the answer to her problems. Works Cited Alkalay-Gut, Karen."' Jury of Her Peer': The Importance of Trifles." Studies in Short Fiction 21 (1989): 1-9 Ben-Zvi, Linda. "'Murder, She Wrote': The Genesis of Susan Glaspell's Trifles." Theate Journal 44 (1992): 1-21 Glaspell, Susan. "A Jury of Her Peers". Literature and the Writing Process. Elizabeth McMahan, Susan X Day, and Robert Funk. 5th Edition. Upper Saddle River, NJ: Prentice, 1999. 281-294. Maillakais, Mike."A Woman's Place: Literary Background for Glaspell's Trifles." Susan Glaspell Trifles. Dr. Jim Wohlpart and Lisa Crocker. Web. 22 Nov. 2014. http://itech.fgcu.edu/faculty/wohlpart/alra/glaspell.htm Smith, Beverly A. "Women's Works-Trifles The Skill and Insights of Playwright Susan Glaspell."International Journal of Women's Studies 5 (1982): 172-184 Wilson, Kathleen. Susan Glaspell's' A Jury of Her Peers'." Women's Studies 12 (1986): 89-110. Rpt. in Short Stories for Students. Vol. 3. Detroit: Gale, 1998. Literature Resource Center. Web. 22 Nov. 2014.